INFOGRAPHIC - Drivers Released by Major Golf Manufactures since 2010

How Many Drivers Has Each Golf Company Actually Released?

In the interest of full transparency, here’s how MyGolfSpy arrived at their count.

• Drivers available in multiple colors were considered to be the same model, unless a new color option was added after the original release. In real world terms; under our accounting Cobra’s Amp Cell lineup is one club, TaylorMade’s R1 and R1 Black are two.
• If only the shaft is different, we don’t count it separately. TaylorMade’s SLDR and SLDR TP are counted as 1 club.
• True Limited Edition releases (numbered) weren’t counted either. Cobra gets the biggest break here as we didn’t count things like the Limited Edition Orange AMP, or the Master’s Edition BiO Cell. It also means we left Long Tom and the Ferrari driver off the list.
• Non-US Releases (Callaway Legacy, for example) weren’t counted.
• Direct to consumer custom programs (Callaway U-Design, Cobra Design Lab) weren’t counted.
• Bonded hosel releases (RBZ, RBZ 2) of otherwise adjustable clubs were counted.
• I-Mix versions of Callaway’s FT-IZ and RAZR Hawk weren’t counted as they were not widely available.
• Pro/Tour versions where the head itself differs between the two were counted separately.

If MyGolfSpy had counted ABSOLUTELY EVERYTHING, totals for Cobra, TaylorMade, and Callaway would be significantly higher, PING would be +1, and Nike and Titleist would be exactly what they are.